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Blogs and organisational identity April 22, 2007

Posted by Null in About Blogs, Books.
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Yesterday I was browsing the blogosphere and ended up with a very thougtful journal posted by Thomas on his blog. He talked about organisational identity and how blogs can help firms in creating identified employees. The topic is a must read for someone who is interested in corporate blogs. If possible try reading the book “Identity in Organizations” edited by Whetten and Godfrey. A serious organisational blogger should read this book.

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